All Content

Our Club Expert, Raj Rattan MBE, explains the hidden biases that distort dental business decisions. Running a dental practice demands more than clinical expertise. As a practice owner, you're not just a healthcare professional - you're also a business leader, strategist, mentor, and risk manager. In these roles, we make clinical and commercial decisions on a daily basis - often under time constraints and with incomplete information. To manage this cognitive load, we instincti

HMRC’s Making Tax Digital (MTD) initiative has transformed how UK businesses, including sole trade dental practices and self-employed...

Rahul Doshi, our club Expert, explains more about the 5 steps to enhanced sales techniques. Why the “old way” of selling is losing power Private dentistry has never been more competitive. Patients arrive informed, with screenshots of before-and-afters, price ranges from comparison sites, and reviews they trust more than your brochure. In that environment, the traditional consultation—listing options, outlining features, and then inviting the patient to “have a think” no longe